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Smart partners with top Filipino content platforms for more accessible entertainment

by Smart Communications | Aug 20, 2025

Smart Entertainment


In a move to further democratize access to mobile entertainment in the Philippines, Smart Communications, Inc. (Smart) has teamed up with four leading homegrown streaming services — Cignal Play, iWant, VivaOne, and Watchapp — to make it easier for more Filipinos to enjoy their favorite shows, movies, and videos anytime, anywhere.

Through these respective strategic partnerships, Smart subscribers can conveniently access and stream content using Direct Carrier Billing (DCB), which instantly charges subscriptions to these platforms using their prepaid load or postpaid bill. This payment method opens the door to premium entertainment for millions of Filipinos who may not have a bank account, credit card, or e-wallet.

By partnering with the country’s leading streaming platforms, Smart is making it possible for more Filipinos to experience the best in local entertainment wherever, whenever.

The collaboration also includes plans to introduce an innovative data pack designed specifically for streaming. Additionally, Smart will explore opportunities with each partner to offer exclusive content available only to Smart customers.

Top Filipino streaming platforms

Cignal Play is Cignal TV’s video-on-demand service that offers over 80 live channels spanning sports, news, lifestyle, and entertainment as well as more than 1,000 hours of movies and series. Recently, it launched microdramas, featuring short-form vertical dramas that subscribers can enjoy for as low as Php20 per day.

Viva One is a subscription-based video streaming service by Viva Communications, featuring a mix of local and international content, including original series under Viva One Originals, which feature dramas, documentaries, and reality programming. A Viva One monthly subscription starts at Php99 per month.

Watchapp is a web-based streaming platform developed by VOXP Technologies that enables subscribers to watch their favorite vlogs, movies, tv shows, sports updates and more! Users can enjoy subscription-like viewing experience at affordable prices – get non-stop entertainment for as low as Php 5!There’s no need to download an app, just go to watchapp.ph and browse for free to their hearts’ content — anytime anywhere.

iWant is ABS-CBN’s global over-the-top (OTT) streaming service, which offers a rich library of local world-class entertainment including television dramas, variety shows, news, documentaries, music, and sports, as well as live-streamed channels and exclusive originals. Its basic plan starts at Php35 per month.

For more information on Smart’s entertainment offers, follow its official accounts on Facebook, Twitter, Instagram, and TikTok.

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