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Powering Southeast Asia’s content creator movement: PLDT, Smart, and MediaQuest back YSEALI & OOTB Co-Lab

by Smart Communications Inc. | Jun 03, 2025
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PLDT, Smart, and MediaQuest support the Young Southeast Asian Leaders Initiative (YSEALI) and Out of The Box Media Literacy Initiative (OOTB) in holding the “Creators Co-Lab: YSEALI Bootcamp for Digital Creators”.

YSEALI x OOTB

Attended by over 60 delegates and speakers or mentors from across Southeast Asia, the three-day bootcamp supported by the U.S. Embassy in the Philippines, aims to upskill young digital content creators with learning discussions and hands-on activities on cybersecurity, intellectual property rights, brand development, content ideation, audience engagement, and other digital literacy-related topics.

YSEALI is the US government’s program to strengthen leadership development and networking in Southeast Asia. OOTB, implementer of the Creators Co-Lab, is a Manila-based NGO that promotes critical and civic-oriented Media and Information Literacy (MIL).

YSEALI x OOTB 2

PLDT and Smart provided communications support to the bootcamp and to the conference delegates. This aligns with THINKaMuna Pilipinas – the MIL initiative in partnership with MediaQuest and the Kapisanan ng mga Broadcaster ng Pilipinas. The support also underscores the group's shared mission to help build a safer, more informed digital space for all.

TAGS

  • THINKaMuna
  • THINKaMuna Pilipinas
  • Out of The Box Media Literacy Initiative
  • media literacy
  • content creator
  • YSEALI
  • Mediaquest

For media inquiries, contact:

Public Engagement Group, Smart Communications, Inc.
Ramon Cojuangco Bldg., Makati Ave. cor. Ayala Ave.,
Makati City, Philippines 1200

corpcomm@smart.com.ph

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