The GSM Association - the global association of operators - recently announced a global mobile apps developer challenge. Dubbed as the "Smarter Apps Challenge", this promotes the GSMA's concept of "Smarter Apps for Smarter Phones" - super-efficient mobile apps that promote data and battery efficiency and network reliability. The first prize is USD$10,000 and a trip to the Mobile Asia Congress in Shanghai this June 2012.

For more information about "Smarter Apps", click here

And for more info about the GSMA's Smarter App challenge, click here

SMART DevNet support's the GSMA developer challenge - what the world needs now after all, is more SMART apps!

SMART is a proud member of the GSMA. Alex Ibasco, group head of SMART's Strategic Business Development unit is vice chair of the GSMA's Executive Management Committee.