Corporate Profile


Smart Communications, Inc. (Smart) is the Philippines' leading wireless services provider with 55.4 million subscribers on its GSM network as of end-March 2014.

A wholly owned subsidiary of the country’s dominant telecommunications carrier, the Philippine Long Distance Telephone Co. (PLDT), Smart and its subsidiaries operate a nationwide cellular network, a wireless broadband service, a satellite phone service, and mobile commerce services.

Smart has the most extensive and modern digital communications GSM network and infrastructure in the country--operating 10,379 cell sites and 24,424 broadband base stations (21,281 cellular/mobile broadband base stations and 3,143 fixed wireless broadband base stations), of which 10,338 are 4G-capable, as of end-June 2014.

Smart offers the widest array of cellular service brands designed to address the needs of different market segments. Its subsidiary Smart Broadband, Inc. (SBI) offers a wireless broadband service, Smart BRO, with 2 million subscribers as of end-March 2014.

Smart has built a reputation for innovation, having introduced world-first wireless services, including Smart Money, Smart Load, Smart Padala, the Netphone, and Smart LTE — the world’s first multi-band LTE service. Smart also offers 3G and HSPA+ services. Its Smart Link service provides communications to the international maritime industry.

Our Vision

A world where everyone is empowered to live more

Our Mission

We enable you to create awesome moments in life through mobile and digital innovations.

Our Values

  • Be customer inspired
  • Dream and create
  • Lead and transform
  • Win together
  • Make a difference